The Care Home Marketing Expert Team
The Care Home Marketing Expert Team
The Care Home Marketing Expert Team
Simon Beck
FOUNDER OF CARE HOME MARKETING EXPERT
Simon is the author of the best selling book ‘Full Beds Forever - How To Market Your Care Home In 3 Simple Steps’ and creator of the unique Full Beds Forever system for marketing care homes.
He is a regular speaker on marketing at leading care industry events including Health+Care, The Care Show and Naidex. Since founding Care Home Marketing Expert in 2008 he has helped over 824 care home owners and managers market their homes more effectively and fix their occupancy issues.
Outside of work Simon loves music, playing guitar and a little piano. He's also a complete petrol head and loves working on and driving his cars and touring the UK on his motorcycle.
Geoff Pride
Senior Consultant
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Mika Rian Uy
social media & content Marketing
Mika has been an essential part of the team since 2019 and is a skilled social media & content marketing professional with a passion for creating engaging content that resonates with audiences. Highly adept at utilising Facebook, Twitter, Instagram and LinkedIn to reach target audiences and build brand awareness, she is also always on the lookout for new and innovative ways to create compelling content that connects with audiences.
Mika's many skills extend to being a talented graphic designer and website builder. She also has a beautiful singing voice and we're just glad Simon Cowell hasn't discovered her yet, or we'd be sure to lose her!
Laine Berza
Marketing & communications
Laine has a degree in Business Administration with a major in Marketing. After 12 years hotel in the hospitality industry she moved to digital marketing when the pandemic struck.
Joining us in November 2023, Laine has been instrumental in developing our online training courses, runs our call tracking and listening service and supports clients who use our Care Marketing Systems software.
Outside of work Laine loves organising gatherings for her family and friends, cooking for them, and showcasing her passion for bringing people together. She is also a big fan of Korean dramas.
Patrick Dayon
technical & website construction
Patrick joined us in 2021 and handles all our website hosting & installations, integrations across platforms such as Google Analytics, data analysis and reporting. He graduated from university with a degree in financial management, is bilingual and lives in the Philippines. A whiz with maths, he can turn his hand to anything with figures.
He loves playing computer games and is a keen sportsman. He can often be found at weekends playing outdoor sports such as football and basketball with his friends.
Paul Smith
Videographer & photography
Paul has been working as part of the team for many years providing the high-end visual content, one of Paul’s greatest strength’s is the ability to work seamlessly and efficiency within the day to day demands of a busy care home.
Having a photographer/videographer who knows the industry is a key component to successfully capturing both quality and quantity plus he is very in cinque with knowing exactly what the rest of the team require.
When Paul is not applying his creative skills, he enjoys trying to play golf most weekends and has a great passion for listening to dance music and enjoys all areas of home hi-fi.
Ready to get started?
We'd love to help you!
For an initial chat about your requirements, please call us on 01977 232233, click here to email us or click the get started button below and enter your details on the form. We look forward to hearing from you.